[WebPub] QR Bar Codes

[Gail Anderson]

These have been in use in Asia for some time, and they¹re starting to be
seen on adverts here in the UK. I used one myself on an event poster
recently, with the QR code taking the user to the speaker¹s site. I think
they offer a rather nifty means  of catering to the mobile crowd in a unique
way, and to give the user more information when they have time to pursue it,
say, at the bus stop or rail station. I have plans of incorporating it into
a digital scavenger hunt one day!

Best, 

Gail
______________
Gail Anderson
Communications and Marketing Manager
University of Oxford
Department for Continuing Education
1 Wellington Square
Oxford, OX1 2JA 
Tel. +44 (0)1865 270417
gail.anderson at conted.ox.ac.uk
www.conted.ox.ac.uk





On 12/05/2010 21:11, "Lisa C Mayer" <lmayer at mit.edu> wrote:

> I just learned about this.  You download the QR app on your smartphone, and
> use it to snap a photo of a QR bar code.  The scan will open up the website
> the bar code refers to.
> 
> http://en.wikipedia.org/wiki/QR_Code
> 
>  <http://en.wikipedia.org/wiki/File:Wikipedia_mobile_en.svg>
> 
> You can even make a stamp for phone numbers, map locations, and
> more....hospitals are using it too for patient id's, medications, etc.
> 
> 
> "QR Codes storing addresses and URLs
> <http://en.wikipedia.org/wiki/Uniform_Resource_Locator>  may appear in
> magazines, on signs, buses, business cards, or just about any object that
> users might need information about. Users with a camera phone
> <http://en.wikipedia.org/wiki/Camera_phone>  equipped with the correct reader
> app <http://en.wikipedia.org/wiki/Software#Application_software>  can scan the
> image of the QR Code causing the phone's browser to launch and redirect to the
> programmed URL. This act of linking from physical world objects is known as a
> hardlink <http://en.wikipedia.org/wiki/Hardlink_%28homonymy%29>  or physical
> world hyperlinks <http://en.wikipedia.org/wiki/Physical_world_hyperlinks> .
> Google's mobile Android operating system
> <http://en.wikipedia.org/wiki/Google_android>  supports the use of QR codes by
> natively including the barcode scanner (ZXing) on some models and the browser
> supports URI <http://en.wikipedia.org/wiki/Uniform_Resource_Identifier>
> redirection, which allows QR Codes to send metadata
> <http://en.wikipedia.org/wiki/Metadata>  to existing applications on the
> device. Nokia's Symbian <http://en.wikipedia.org/wiki/Symbian>  operating
> system is also provided with a barcode scanner, which is able to read QR
> Codes.[citation needed
> <http://en.wikipedia.org/wiki/Wikipedia:Citation_needed> ]
> Users can also generate and print their own QR Code for others to scan and use
> by visiting one of several free QR Code generating sites."
> 
> 
> Lisa C. Mayer
> MIT -  IS&T -  DCAD
> lisa at mit.edu  617.452.4225
> 
> lisacherin (AIM)
> lisacmayer (gtalk)
> lmayer (facebook)
> 
> 
> 
> 
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