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<TITLE>Re: [WebPub] QR Bar Codes</TITLE>
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<FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'>These have been in use in Asia for some time, and they’re starting to be seen on adverts here in the UK. I used one myself on an event poster recently, with the QR code taking the user to the speaker’s site. I think they offer a rather nifty means of catering to the mobile crowd in a unique way, and to give the user more information when they have time to pursue it, say, at the bus stop or rail station. I have plans of incorporating it into a digital scavenger hunt one day!<BR>
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Best, <BR>
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Gail<BR>
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Gail Anderson<BR>
Communications and Marketing Manager<BR>
University of Oxford <BR>
Department for Continuing Education<BR>
1 Wellington Square<BR>
Oxford, OX1 2JA <BR>
Tel. +44 (0)1865 270417<BR>
<a href="gail.anderson@conted.ox.ac.uk">gail.anderson@conted.ox.ac.uk</a><BR>
www.conted.ox.ac.uk<BR>
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On 12/05/2010 21:11, "Lisa C Mayer" <<a href="lmayer@mit.edu">lmayer@mit.edu</a>> wrote:<BR>
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</SPAN></FONT><BLOCKQUOTE><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'>I just learned about this. You download the QR app on your smartphone, and use it to snap a photo of a QR bar code. The scan will open up the website the bar code refers to.<BR>
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<a href="http://en.wikipedia.org/wiki/QR_Code">http://en.wikipedia.org/wiki/QR_Code</a><BR>
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<<a href="http://en.wikipedia.org/wiki/File:Wikipedia_mobile_en.svg">http://en.wikipedia.org/wiki/File:Wikipedia_mobile_en.svg</a>> <BR>
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You can even make a stamp for phone numbers, map locations, and more....hospitals are using it too for patient id's, medications, etc.<BR>
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"QR Codes storing addresses and URLs <<a href="http://en.wikipedia.org/wiki/Uniform_Resource_Locator">http://en.wikipedia.org/wiki/Uniform_Resource_Locator</a>> may appear in magazines, on signs, buses, business cards, or just about any object that users might need information about. Users with a camera phone <<a href="http://en.wikipedia.org/wiki/Camera_phone">http://en.wikipedia.org/wiki/Camera_phone</a>> equipped with the correct reader app <<a href="http://en.wikipedia.org/wiki/Software#Application_software">http://en.wikipedia.org/wiki/Software#Application_software</a>> can scan the image of the QR Code causing the phone's browser to launch and redirect to the programmed URL. This act of linking from physical world objects is known as a hardlink <<a href="http://en.wikipedia.org/wiki/Hardlink_%28homonymy%29">http://en.wikipedia.org/wiki/Hardlink_%28homonymy%29</a>> or physical world hyperlinks <<a href="http://en.wikipedia.org/wiki/Physical_world_hyperlinks">http://en.wikipedia.org/wiki/Physical_world_hyperlinks</a>> . Google's mobile Android operating system <<a href="http://en.wikipedia.org/wiki/Google_android">http://en.wikipedia.org/wiki/Google_android</a>> supports the use of QR codes by natively including the barcode scanner (ZXing) on some models and the browser supports URI <<a href="http://en.wikipedia.org/wiki/Uniform_Resource_Identifier">http://en.wikipedia.org/wiki/Uniform_Resource_Identifier</a>> redirection, which allows QR Codes to send metadata <<a href="http://en.wikipedia.org/wiki/Metadata">http://en.wikipedia.org/wiki/Metadata</a>> to existing applications on the device. Nokia's Symbian <<a href="http://en.wikipedia.org/wiki/Symbian">http://en.wikipedia.org/wiki/Symbian</a>> operating system is also provided with a barcode scanner, which is able to read QR Codes.[<I>citation needed <<a href="http://en.wikipedia.org/wiki/Wikipedia:Citation_needed">http://en.wikipedia.org/wiki/Wikipedia:Citation_needed</a>> </I>]<BR>
Users can also generate and print their own QR Code for others to scan and use by visiting one of several free QR Code generating sites."<BR>
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Lisa C. Mayer<BR>
MIT - IS&T - DCAD <BR>
<a href="lisa@mit.edu">lisa@mit.edu</a> 617.452.4225<BR>
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lisacherin (AIM)<BR>
lisacmayer (gtalk)<BR>
lmayer (facebook)<BR>
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