[WebPub] WebPub Presentation ³Web Analytics: Collecting and Demystifying Data² Now Available

[David J Conlon]

Hello WebPub!

The April 1 WebPub Presentation ³Web Analytics: Collecting and Demystifying
Data² is now available on Video with available slide deck on our blog:

Short link: http://bit.ly/c6cQsW

Thank you to all who attended the session and please add your
comments/questions to the blog entry or send them to our email list:
webpub at mit.edu

I also included links to the Web Analytics Association
(http://www.webanalyticsassociation.org) who provided a great source for the
definitions of the Web Analytics Terms for your reference:
http://www.webanalyticsassociation.org/resource/resmgr/PDF_standards/WebAnal
yticsDefinitionsVol1.pdf

Other references include Google¹s Conversion University Videos
(http://www.google.com/support/conversionuniversity) and the YouTube Video
³Google Analytics ­ Non-Ecommerce Sites: Beyond Averages²
(http://www.youtube.com/watch?v=LgXDUuAK77M).

More to come on our next presentation soon!

Regards,
Dave Conlon

--------
David J. Conlon
Web and Database Consultant
Departmental Consulting & Application Development - Client Support Services
Information Services & Technology (IS&T)
Massachusetts Institute of Technology
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