[Webpub] Apr 20, Seminar: social tagging

[Lisa Mayer]

Hi everyone - this came in over the weekend from MIT CSAIL, sounds  
like a cool topic

Some Thoughts on Social Tagging
HCI Seminar Series Spring 2007
Speaker: Marti Hearst
Speaker Affiliation: School of Information, UC Berkeley
Host: Rob Miller
Host Affiliation: MIT CSAIL

Date: 4-20-2007
Time: 1:30 PM - 2:30 PM
Refreshments: 1:15 PM
Location: Star Seminar Room (D463)

 From blogging to human-response search engines to local  
recommendation sites to powerpoint slide sharing sites, social media  
is booming in popularity.  One important aspect of this phenomenon,  
which occurs across many different types of social media, is social  
tagging, or "folksonomies".  In social tagging, users assign short,  
usually atomic category names to shared resources, such as photos or  
web pages.  The tagging method is powerful as it requires little  
effort on the part of the user to tag, but can lead to what some  
consider a disorganized mess as tags are generally not drawn from a  
well thought-out vocabulary system.

There has as yet not been much academic work on this rapidly emerging  
phenomenon.  In this talk I will discuss work in progress on the  
topic of social tagging.  I plan to cover these topics:
  - A discussion of the relationship between faceted metadata and tags
  - Some research issues on social tagging for search
  - A discussion of some qualitative work I've done on tag clouds

Bio:
Dr. Marti Hearst is an associate professor in the School of  
Information at UC Berkeley, with an affiliate appointment in the  
Computer Science Division.  Her primary research interests are user  
interfaces and visualization for search engines, computational  
linguistics, and empirical analysis of social media.

She received BA, MS, and PhD degrees in Computer Science from the  
University of California at Berkeley, and she was a Member of the  
Research Staff at Xerox PARC from 1994 to 1997. Prof. Hearst is on  
the editorial boards of ACM Transactions on the Web and ACM  
Transactions on Computer-Human Interaction and was formerly on the  
boards of Computational Linguistics, ACM Transactions on Information  
Systems, and IEEE Intelligent Systems, and was the program co-chair  
of HLT-NAACL '03 and SIGIR '99. She has received an NSF CAREER award,  
an IBM Faculty Award, an Okawa Foundation Fellowship, and two student- 
initiated Excellence in Teaching awards.

Relevant URL(S):
For more information please contact: Michael Bernstein, ,  
msbernst at mit.edu

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Lisa C. Mayer
Web and Database Consultant, DCAD
Information Services and Technology (IS&T)
Massachusetts Institute of Technology
Room N42-240C
Cambridge, MA 02139
617-452-4225
lmayer at mit.edu