[WebPub] Everyone can be a Winner

[Elizabeth E. McManus]

Everyone can be a Winner

How to Actively Create Brand Awareness at a University

I recently heard a story on NPR concerning The Princeton Review’s “ Best
Colleges and Universities” list.  The premier schools on this list no doubt
jockey for the coveted top spots.  But for many schools, they have to actively
create brand awareness and craft messaging specifically designed [...]

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See you online,
Elizabeth E. McManus

Web and Database Consultant, DCAD
Information Services and Technology (IS&T)
Massachusetts Institute of Technology
Room W92-114
Cambridge, MA 02139
lmcmanus at MIT.EDU