[WebPub] Tinker - a Twitter Events Firehose
Lisa C. Mayer
lmayer at MIT.EDU
Thu Apr 2 06:04:27 EDT 2009
Tinker - a Twitter Events Firehose
Published: Apr 2, 2009
http://webpub.mit.edu/2009/04/tinker-a-twitter-events-firehose/
I liked this TechCrunch article on a new company called Tinker.
Tinker is:
“..a persistent search for multiple keywords on Twitter. Each
Event is associated with one or more terms, which Tinker then searches
for across all Tweets and presents in a single stream. For example, a
Tinker Event for March Madness might present tweets that included the
terms ‘NCAA’, ‘Basketball’, and ‘Final Four’…”
“..After creating an Event, users can share the event’s feed
using an embeddable widget, which they can place on their webpage or
blog. These widgets allow users to both view the feed of an event and
to submit their own messages, which can then be sent to Twitter and
eventually sites like Facebook and FriendFeed. From an advertising
perspective the widgets are also appealing, as they allow brands to
pick out ‘trusted’ streams (for example, one with tweets only
pertaining to the Oscars) that they’d like their ads to appear next
to. Tinker will also post feeds created by trusted partners on its
homepage, allowing the most established events to get more traction.”
Lisa C. Mayer : web & database consultant at MIT- IS&T- DCAD
lmayer at mit.edu | 617.452.4225 | (gtalk & aim) lisacmayer
Join MIT WebPub! : http://webpub.mit.edu : follow mitwebpub
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