[Webpub] Invitation 6/26 usability webinar

[Monica Lee]

To: Communications Workshop list members, Information Group, Editors 
List, WebPub

Dear colleagues,

The MIT Publishing Services Bureau is hosting a webinar on 
usability-driven home page design, presented by Academic Impressions; 
an overview follows below. Attendees will join us in the conference 
room we've reserved to access the audio/web connection. After the 
webinar, Michael Dutton will give an overview of MIT's usability 
services.

Usability-driven home page design
Tuesday, June 26, 2007
1-3:30 p.m. (webinar from 1-3 p.m.; MIT usability overview from 3-3:30 p.m.)
Location to be provided with registration confirmation; seating is limited
RSVP by June 22

RSVP online at 
<http://web.mit.edu/commworkshops/registration2.html>http://web.mit.edu/commworkshops/registration2.html 
or email <mailto:rsvpcommworkshops at mit.edu>rsvpcommworkshops at mit.edu. 
Please include the following:

Event: Usability
Name
MIT department
Email
Phone number

Quentin Alexander will email you to confirm your enrollment. If you 
have specific questions, email Bara Blender at 
<mailto:bblender at mit.edu>bblender at mit.edu.

We hope to see you there.

Sincerely,

Monica Lee
PSB director


Overview
College and university websites are being redesigned to integrate new 
technologies and organize expanding content. The best of these 
designs are easy to navigate and effectively advance the 
institution's brand. Yet striking a balance between site usability, 
branding and communication can be challenging, as it involves input 
from so many stakeholders.

A user-centered design strategy can help aid this decision-making 
process by testing design assumptions with user research. The process 
begins by considering the usability of each page element from the 
perspective of the various audiences. By engaging users throughout 
the design process, you are able to get the feedback you need to 
guide each design and implementation decision.

Agenda
- Adopting a user-centered design strategy and developing a project plan
- Researching industry best practices
- Deploying indirect and direct methods for data collection
- Analyzing data and communicating the results
- Assessing design and determining the parameters for redesign


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Monica Lee
Director, Publishing Services Bureau
Massachusetts Institute of Technology

Office       617.258.9380
<http://web.mit.edu/psb/>http://web.mit.edu/psb/


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