[Editors] talking the walk?

[Franklin E.W. Hadley]

Maybe it's because I'm over here on the edge of campus - verging on  
the outside world, as it were - but it certainly sounds rather strange  
to me.
Honestly, if I came upon it in an article without this sort of  
warning, I'd think it was an error rather than a clever play.

-Franklin


On Jul 31, 2008, at 9:22 AM, David Chandler wrote:

> "Walk the walk" is common usage, I think, but MIT has been using the  
> "walk the talk" slogan for at least a couple of years, and I think  
> it certainly works. I guess it's a sort of play on the more  
> conventional version.
> So it depends who the listener is. On campus, I think walk the talk  
> is well accepted. For the outside world, it might be confusing.
>
> David
> -------------------------------
> David L. Chandler
> science writer
> MIT News Office
> room 11-400
> (617) 253-2704
>
>
> On Jul 31, 2008, at 9:05 AM, Eve Sullivan wrote:
>
>> hello fellow editors and editorial assistants,
>>
>> reading the spotlight on our homepage this morning
>>
>> http://web.mit.edu
>>
>> . . . In addition to the new commuting options, MIT is hiring a
>> commuting coordinator who will develop, implement and maintain a
>> top-tier commuter services program in keeping with the Institute's
>> stated goal of "walking the talk" on energy and the environment.
>> Working closely with community members, the coordinator will set up a
>> feedback channel for new ideas and suggestions. . . .
>>
>> i wondered about the phrase 'walking the talk.'  i thought
>> that the correct phrase is 'walking the walk' ...as in 'all he
>> does is talk the talk: he doesn't walk the walk.'
>>
>> what do you hear, say, read and/or write, esteemed colleagues?
>>
>> eve sullivan
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Franklin E.W. Hadley
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