[OWW-Discuss] WetPaint: nex-gen wiki?

[Bill Flanagan]

WetPaint.com hosts free wikis. They have a good deal of good press and a lot
of users.

WetPaint just announced a new feature. Start a wiki at their site and
WetPaint both allows you and provides to you the hooks needed to embed your
wiki in pages on other sites.

In a way, a wiki becomes a "bolt-on" to other communities where needed.

Technically it's not an amazing feat. But they're effectively snubbing the
time-tested model for measuring their usage: the page view. By embedding in
other people's pages, they piggy back their entry into other sites. I've not
seen how it works yet. But the model is making people take notice. This
model didn't get in the way of raising investment money. They just got a big
increase in funding and are riding high as the next-big thing for the next
15 minutes.
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