[Editors] Apr 7 Direct mail workshop invitation

[Monica Lee]

To: Communications workshop list members, Editors List, Information 
Group, Administrative and Financial Officers

Dear colleagues,

We are pleased to offer another workshop sponsored by Moore 
Wallace/W.E. Andrews and Sappi Paper, this time on direct mail.

The workshop includes advice on designing direct mail pieces with 
impact, offers the latest facts and figures on the direct mail 
industry, provides tips for increasing response rates, and outlines 
direct mail considerations, including format, paper selection, 
personalization and postal regulations.

Participants will receive the Sappi Direct Mail booklet, which 
contains sizing charts, checklists and worksheets.

Wednesday, April 7
10:30 a.m. - noon (lunch will follow from noon - 1:00 p.m.)
Twenty Chimneys (W20-306); seating is limited

RSVP by March 31 to Patrice Macaluso at 
<<mailto:macaluso at mit.edu>macaluso at mit.edu>. Please include the 
following:

Name
MIT department
Email
Phone number
Whether you will join us for lunch

We will send a confirming email back to you.

Please forward this invitation to MIT colleagues who may be 
interested. If you have specific questions, please email Bara Blender 
at <<mailto:bblender at mit.edu>bblender at mit.edu>.

We hope to see you at the workshop.

Sincerely,

Monica Lee
MIT Publishing Services Bureau
Director

http://web.mit.edu/psb/
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