<html><body style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space; "><div><div>Dear colleagues,</div><div><br></div><div>MIT IS&T and the Publishing Services Bureau invite you to join us for a webinar series called Social Networks MBA: How to develop and nurture a thriving community online. The webinar is being presented by Higher Ed Experts: <a href="http://www.higheredexperts.com">http://www.higheredexperts.com</a>.</div><div><br></div><div>Dates: January 13, 14 & 15, 2009</div><div>Time: 1-2 p.m.</div><div>Location: N42 Demo Center</div><div>Please note: we have taken care of the registration fee; no payment or registration is required by you.</div><div><br></div><div>Description:</div><div><br></div><div>"Social Networks MBA" is a 3-webinar series that will help you decide if your institution should launch its own private niche social networking website. After this series, you will know why and how to nurture and develop a thriving online community around your own social networking website. </div><div><br></div><div>You may have heard about FacebookGate and what College Prowler was doing with Class of 2013 groups on Facebook. Things have settled down, but this story covered by mainstream media might have scared your boss or your admissions folks.</div><div><br>Good news is that alternatives (some almost free, others a bit more expensive) to Facebook are available if your institution want<font class="Apple-style-span" color="#000000">s</font> to interact with prospective, admitted or current students in a more controlled environment. </div><div><br></div><div>The goal of this series, which was scheduled before the FacebookGate story broke, is to help you evaluate and create a private social networking website.<div><br></div>Mark Greenfield (UB), Mike Caulfield (MIT OpenCourseWare) and Ada Stahr (UNL) will share winning strategies, good tips and practical advice on how to use these alternatives - including the Ning platform available for free.</div><div><br></div><div>Details:<br><br></div><div><div><b>January 13, 1-2 p.m.</b></div><div><b>Besides and Beyond Facebook: Do's and Don't's for your niche social network</b></div><div>Mark Greenfield, director of Web Services at UB, will help you figure out if a niche social network is what your institution needs to communicate with all or some of its constituents. Mark will share best practices and lessons learned in launching and maintaining a few niche social networks including a private site targeted to current students and a public site for higher ed web professionals.</div><div><br></div><div><b>January 14, 1-2 p.m.</b></div><div><b>ROI-Oriented Social Network in a Box: Why and how to buy an integrated social network</b></div><div>Adam Stahr, assistant director for Special Communication at UNL Admissions Office, will explain why and how his institution launched Club Red, a private social networking website targeted to admitted students. Adam will also help you understand what it takes to run a social network that delivers results and great return on investment.</div><div><br></div><div><b>January 15, 1-2 p.m.</b></div><div><b>Add-Member Social Network Mix: Why and how to host your free online community on Ning</b></div><div>Mike Caulfield, director of Web Communications at Keene State College, will explain why and how his institution launched "About Keene and After," a private social networking website targeted to alums, in almost no time and no cost by leveraging the Ning platform. Mike will also share good tips and practical advice to jump start and nurture a community.</div></div></div><br><br><div> <span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-align: auto; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0; "><div style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><div style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space; "><span class="Apple-style-span" style="border-collapse: separate; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; orphans: 2; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; -webkit-text-decorations-in-effect: none; -webkit-text-size-adjust: auto; -webkit-text-stroke-width: 0px; "><div style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space; "><div><div style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space; "><div style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space; "><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Monica Lee</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Director, Publishing Services Bureau</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Massachusetts Institute of Technology</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><br style="font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Office 617.258.9380</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><a href="http://web.mit.edu/psb/"><span class="Apple-style-span" style="color: rgb(0, 0, 238); ">http://web.mit.edu/psb/</span></a></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><br style="font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><br style="font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">_______________________________________________</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">MIT communications workshops and seminars are provided to members of the MIT community who create and manage communications programs for their departments, labs or centers. The workshops are sponsored by Publishing Services Bureau.</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><br style="font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Visit the workshops website to access presentation materials and handouts: </div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><a href="http://web.mit.edu/commworkshops/"><span class="Apple-style-span" style="color: rgb(0, 0, 238); ">http://web.mit.edu/commworkshops/</span></a></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><br style="font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Subscribe or unsubscribe from the workshops mail list:</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><a href="https://mailman.mit.edu/mailman/listinfo/workshops/"><span class="Apple-style-span" style="color: rgb(0, 0, 238); ">https://mailman.mit.edu/mailman/listinfo/workshops/</span></a></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><br style="font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><span class="Apple-style-span" style="font-family: Helvetica; font-size: 12px; "><br>_______________________________________________<br>The Web Publishers Group is hosted by MIT IS&T DCAD which arranges monthly meetings and a blog to share information of note for all levels of web publishers, designers, and developers.</span></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><font class="Apple-style-span" face="Helvetica" size="3"><span class="Apple-style-span" style="font-size: 12px; "><br></span></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><font class="Apple-style-span" face="Helvetica" size="3"><span class="Apple-style-span" style="font-size: 12px; "><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><font class="Apple-style-span" face="Helvetica" size="3">Visit the Web Pub blog:</font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><font class="Apple-style-span" face="Helvetica" size="3"><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 12px/normal Helvetica; "><a href="http://webpub.mit.edu/">http://webpub.mit.edu/</a></div></font></div></span></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><font class="Apple-style-span" face="Helvetica" size="3"><span class="Apple-style-span" style="font-size: 12px; "><br></span></font></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; font-family: Geneva; font-size: 9px; "><span class="Apple-style-span" style="font-family: Helvetica; font-size: 12px; ">Subscribe or unsubscribe from the<span class="Apple-converted-space"> </span>Webpub mailing list:<br><a href="https://mailman.mit.edu/mailman/listinfo/webpub">https://mailman.mit.edu/mailman/listinfo/webpub</a></span></div></div></div></div></div></span></div></span></div></span> </div><br></body></html>