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<title>MIT World Newsletter | Volume 9, Number 20 | January 12, 2010</title>
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<p style="color: #777777;font-family: Arial, Helvetica, sans-serif;font-size: 12px;margin: 0;padding: 0 0 10px 0;">January 12, 2010</p>
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<p style="color: #777777;font-family: Arial, Helvetica, sans-serif;font-size: 12px;margin: 0;padding: 0 0 10px 0;">Volume 9, Number 20</p>
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<a href="http://mitworld.mit.edu/video/731"><img src="http://mitworld.mit.edu/thumbs/video/browse/1260823736-mitwstill01228sloandils7thgenhollender17nov2009.jpg" alt="Video" width="140" height="105" /></a>
<p style="margin:10px 0 0 15px;padding:0;"><a href="http://mitworld.mit.edu/video/731"><img src="http://mitworld.mit.edu/_resources/img/email/btn_play-video.gif" alt="Play Video" width="104" height="25" style="border:0;" /></a></p>
<p style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;margin: 0;padding: 10px 0 10px 0;">"It takes twenty liters of water to make 1 liter of soda."</p>
<h3 style="font-family: Georgia, 'Times New Roman', Times, serif;font-size: 16px;font-weight: normal;margin:0;padding-top:0;">Jeffrey Hollender</h3>
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<h2 style="color: #94353b;font-family: Georgia, 'Times New Roman', Times, serif;font-size: 20px;font-weight: normal;margin: 0 0 15px 0;padding: 0;"><a href="http://mitworld.mit.edu/video/731" style="color: #94353b;">Creating a Game Plan for Transition to a Sustainable Economy</a></h2>
<p style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;margin: 0;padding: 3px 0 10px 0;">November 17, 2009</p>
<p style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;margin: 0;padding: 3px 0 10px 0;">The “chief inspired protagonist” of Seventh Generation, one of the nation’s oldest and most successful green
manufacturers apologizes for delivering a talk “more depressing than expected.” While discussing
the challenges facing businesses attempting to transition to a more just and sustainable economy,
Jeffrey Hollender enumerates the many reasons he’s feeling bleak these days.</p>
<h3 style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: bold;margin:0;padding-top:20px;text-transform:uppercase;">Speaker</h3>
<h3 style="font-family: Georgia, 'Times New Roman', Times, serif;font-size: 16px;font-weight: normal;margin:0;padding-top:0;">Jeffrey Hollender</h3>
<p style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;margin: 0;padding: 3px 0 10px 0;">Chief Inspired Protagonist, Co-founder, and Executive Chairperson, Seventh Generation </p>
<h3 style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: bold;margin:0;padding-top:20px;text-transform:uppercase;">Event Host</h3>
<p style="color: #94353b; font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: normal;margin:0;padding-top:0;"><div style="width:200px;"><a href="http://mitsloan.mit.edu/" style="color: #94353b;">MIT Sloan School of Management</a></div>
<a href="http://mitsloan.mit.edu/"><img src="http://mitworld.mit.edu/uploads/Nov-04-MITSloan-Management-red.gif" alt="MIT Sloan School of Management" style="display:inline;float:right;margin-top:-15px; border:none;" /></a></p>
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<a href="http://mitworld.mit.edu/video/734"><img src="http://mitworld.mit.edu/thumbs/video/browse/mitwstill01204museumsoapboxpandemicsploegh17nov2009.jpg" alt="Video" width="140" height="105" /></a>
<p style="margin:10px 0 0 15px;padding:0;"><a href="http://mitworld.mit.edu/video/734"><img src="http://mitworld.mit.edu/_resources/img/email/btn_play-video.gif" alt="Play Video" width="104" height="25" style="border:0;" /></a></p>
<p style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;margin: 0;padding: 10px 0 10px 0;">"There are important societal forces at work that limit the effectiveness of vaccination campaigns,
but we should not lose sight of the different lifestyles of these pathogens in discussing how
we fight them."</p>
<h3 style="font-family: Georgia, 'Times New Roman', Times, serif;font-size: 16px;font-weight: normal;margin:0;padding-top:0;">Hidde Ploegh</h3>
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<h2 style="color: #94353b;font-family: Georgia, 'Times New Roman', Times, serif;font-size: 20px;font-weight: normal;margin: 0 0 15px 0;padding: 0;"><a href="http://mitworld.mit.edu/video/734" style="color: #94353b;">Global Pandemics</a></h2>
<p style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;margin: 0;padding: 3px 0 10px 0;">November 17, 2009</p>
<p style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;margin: 0;padding: 3px 0 10px 0;">In his role as a biochemist, Hidde Ploegh explains the "essential features of the lifestyle of
the flu virus" discussing not only how viruses work to invade our systems and cause the flu,
but also adding insights into the political and societal framework in which public health groups
and governments deal with viral disease.</p>
<h3 style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: bold;margin:0;padding-top:20px;text-transform:uppercase;">Speaker</h3>
<h3 style="font-family: Georgia, 'Times New Roman', Times, serif;font-size: 16px;font-weight: normal;margin:0;padding-top:0;">Hidde Ploegh</h3>
<p style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;margin: 0;padding: 3px 0 10px 0;">Professor of Biology, MIT<br> <br />Member, Whitehead Institute </p>
<h3 style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: bold;margin:0;padding-top:20px;text-transform:uppercase;">Event Host</h3>
<p style="color: #94353b; font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: normal;margin:0;padding-top:0;"><div style="width:200px;"><a href="http://web.mit.edu/museum/" style="color: #94353b;">MIT Museum</a></div>
<a href="http://web.mit.edu/museum/"><img src="http://mitworld.mit.edu/uploads/MIT-Museum-2008.gif" alt="MIT Museum" style="display:inline;float:right;margin-top:-15px; border:none;" /></a></p>
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<h3 style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: bold;margin:0;padding-bottom:20px;text-transform:uppercase;">MIT World Lectures on iTunes U</h3>
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<h3 style="color: #000000;font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: bold;margin:0;padding-top:0;text-transform:uppercase;">In The Pipeline:</h3>
<h3 style="color: #ffffff;font-family: Georgia, 'Times New Roman', Times, serif;font-size: 22px;font-weight: normal;margin:0;padding-top:15px;">Contemplative Dimensions of Human Experience</h3>
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<h3 style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: bold;margin:0;padding-top:0;text-transform:uppercase;">Presented By</h3>
<p style="font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: normal;margin:0;padding-top:0;">The Dalai Lama Center for Ethics and Transformative Values<BR>The Human Impact</p>
<h3 style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: bold;margin:0;padding-top:20px;text-transform:uppercase;">Speaker</h3>
<h3 style="font-family: Georgia, 'Times New Roman', Times, serif;font-size: 16px;font-weight: normal;margin:0;padding-top:0;">Fr. Thomas Keating</h3>
<p style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;margin: 0;padding: 3px 0 10px 0;"> <br />Order of Cistercians of the Strict Observance </p>
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<h3 style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;font-weight: bold;margin:0;padding-bottom:0;text-transform:uppercase;">Contact MIT World</h3>
<p style="color: #323232;font-family: Arial, Helvetica, sans-serif;font-size: 14px;margin: 0;padding: 3px 0 10px 0;">Massachusetts Institute of Technology<br />77 Massachusetts Avenue<br />Cambridge, MA 02139-4307</p>
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