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<div>To: AO query, Information Group, Editors' Club, Communications Workshop list</div><div><br class="webkit-block-placeholder"></div><div>Dear colleagues,</div><div><br class="webkit-block-placeholder"></div><div class="MsoNormal">What does it mean to think, act and design “green?” Join us on March 26 for “A Vertable Feast” of information, where you’ll learn how to consider environmental choices when planning and creating publications.</div><div class="MsoNormal"><br class="webkit-block-placeholder"></div> <div class="MsoNormal">There’s still time to register! The seminar runs a full day, but feel free to attend just the sessions that most appeal to you.</div> <div class="MsoNormal"> </div> <div class="MsoNormal"><b>Date</b>: Wednesday, March 26</div> <div class="MsoNormal"><b>Time</b>: 8:30 a.m.-4 p.m.; lunch is included</div> <div class="MsoNormal"><b>Location</b>: To be provided with registration confirmation</div> <div class="MsoNormal"> </div> <div class="MsoNormal">In the morning, we’ll learn from Don Carli, an internationally known expert on sustainable communications, and Aaris Sherin, author of an upcoming book on adopting sustainable design solutions.</div> <div class="MsoNormal"> </div> <div class="MsoNormal">Our first two sessions are detailed below. For full program details and to register, visit <a href="http://web.mit.edu/commworkshops/032608/vertable_sc.html">http://web.mit.edu/commworkshops/032608/vertable_sc.html</a>.</div> <div class="MsoNormal"> </div><div class="MsoNormal"><br class="webkit-block-placeholder"></div> <b>Redefining Green</b><div class="MsoNormal">Don Carli, Institute for Sustainable Communication</div> <div class="MsoNormal"> </div> <div class="MsoNormal">The meaning of “green” is undergoing a widespread transformation that has profound implications for all communications professionals, including designers and print buyers. The “new green” is based on a conceptual framework called sustainability. Don will provide an overview of the issues you need to consider and the steps you can take to address the challenges of sustainability and climate change in the design and production of print and digital media.</div><div class="MsoNormal"><br class="webkit-block-placeholder"></div><div class="MsoNormal"><br class="webkit-block-placeholder"></div> <b>Ready, Set, Go Green</b><div class="MsoNormal">Aaris Sherin, St. John’s University</div> <div class="MsoNormal"> </div> <div class="MsoNormal">Aaris will demystify the processes and methodology needed to achieve sustainable design solutions and provide a practical framework from which to approach eco-friendly production. No longer a fringe market, sustainable design is now driven by economics as well as ethics. Aaris will describe how innovations in production processes and materials have meant that responsibly produced graphic design doesn’t have to compromise its visual aesthetic nor does it have to cost substantially more. Case studies and real-world examples will illustrate how graphic designers can make the same great work and still work sustainably.</div> <div class="MsoNormal"> </div> <div class="MsoNormal"><b>Program overview</b>:</div> <div class="MsoNormal"> </div> <div class="MsoNormal">8:30-9 a.m.<span class="Apple-tab-span" style="white-space:pre"> </span>Registration and refreshments</div> <div class="MsoNormal"> </div> <div class="MsoNormal">9-10:15 a.m.<span class="Apple-tab-span" style="white-space:pre"> </span>Redefining Green</div> <div class="MsoNormal"><span class="Apple-tab-span" style="white-space:pre"> </span>Don Carli, Institute for Sustainable Communication</div> <div class="MsoNormal"> </div> <div class="MsoNormal">10:30-11:45 a.m.<span class="Apple-tab-span" style="white-space:pre"> </span>Ready, Set, Go Green: A Designer’s Perspective</div> <div class="MsoNormal"><span class="Apple-tab-span" style="white-space:pre"> </span>Aaris Sherin, St. John’s University</div> <div class="MsoNormal"> </div> <div class="MsoNormal">12-1 p.m.<span class="Apple-tab-span" style="white-space:pre"> </span>Lunch and networking</div> <div class="MsoNormal"> </div> <div class="MsoNormal">1-2:15 p.m.<span class="Apple-tab-span" style="white-space:pre"> </span>Three Views on Green:</div> <div class="MsoNormal"> </div> <div class="MsoNormal"><span class="Apple-tab-span" style="white-space:pre"> </span>Responsible Paper for Responsible Design</div> <div class="MsoNormal"><span class="Apple-tab-span" style="white-space:pre"> </span>Melissa Stevens, Mohawk Fine Papers</div> <div class="MsoNormal"> </div> <div class="MsoNormal"><span class="Apple-tab-span" style="white-space:pre"> </span>Green... It’s the New Black</div> <div class="MsoNormal"><span class="Apple-tab-span" style="white-space:pre"> </span>Lora Gunsallus, printer RR Donnelley</div> <div class="MsoNormal"> </div> <div class="MsoNormal"><span class="Apple-tab-span" style="white-space:pre"> </span>Energy Insights for Communications Choices</div> <div class="MsoNormal"><span class="Apple-tab-span" style="white-space:pre"> </span>Laxmi Rao, MIT Information Services & Technology</div> <div class="MsoNormal"> </div> <div class="MsoNormal">2:30-3:45 p.m.<span class="Apple-tab-span" style="white-space:pre"> </span>Your Questions Answered</div> <div class="MsoNormal"><span class="Apple-tab-span" style="white-space:pre"> </span>A panel discussion with the day’s presenters</div><div class="MsoNormal"><br class="webkit-block-placeholder"></div><div class="MsoNormal"><br class="webkit-block-placeholder"></div><br><div> <span class="Apple-style-span" style="border-collapse: separate; border-spacing: 0px 0px; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-align: auto; -khtml-text-decorations-in-effect: none; text-indent: 0px; -apple-text-size-adjust: auto; text-transform: none; orphans: 2; white-space: normal; widows: 2; word-spacing: 0px; "><span class="Apple-style-span" style="border-collapse: separate; border-spacing: 0px 0px; color: rgb(0, 0, 0); font-family: Helvetica; font-size: 12px; font-style: normal; font-variant: normal; font-weight: normal; letter-spacing: normal; line-height: normal; text-align: auto; -khtml-text-decorations-in-effect: none; text-indent: 0px; -apple-text-size-adjust: auto; text-transform: none; orphans: 2; white-space: normal; widows: 2; word-spacing: 0px; "><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Monica Lee</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Director, Publishing Services Bureau</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Massachusetts Institute of Technology</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; ; font-family: Geneva; font-size: 9px; "><br style="; font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Office 617.258.9380</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><a href="http://web.mit.edu/psb/"><span class="Apple-style-span" style="color: rgb(0, 0, 238); -khtml-text-decorations-in-effect: underline; ">http://web.mit.edu/psb/</span></a></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; ; font-family: Geneva; font-size: 9px; "><br style="; font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; ; font-family: Geneva; font-size: 9px; "><br style="; font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">----------------------------------------------------------------</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">MIT communications workshops and seminars are provided to members of the MIT community who create and manage communications programs for their departments, labs or centers. Any member of the MIT community may join this mail list. The workshops are sponsored by Publishing Services Bureau and are created and offered by MIT staff. In addition, we host several presentations and webinars each year that are offered by external groups.</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; ; font-family: Geneva; font-size: 9px; "><br style="; font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Visit the workshops website to access presentation materials and handouts: </div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><a href="http://web.mit.edu/commworkshops/"><span class="Apple-style-span" style="color: rgb(0, 0, 238); -khtml-text-decorations-in-effect: underline; ">http://web.mit.edu/commworkshops/</span></a></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; ; font-family: Geneva; font-size: 9px; "><br style="; font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; ">Subscribe or unsubscribe from the workshops mail list:</div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; "><a href="https://mailman.mit.edu/mailman/listinfo/workshops/"><span class="Apple-style-span" style="color: rgb(0, 0, 238); -khtml-text-decorations-in-effect: underline; ">https://mailman.mit.edu/mailman/listinfo/workshops/</span></a></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; ; font-family: Geneva; font-size: 9px; "><br style="; font-family: Geneva; font-size: 9px; "></div><div style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; font: normal normal normal 9px/normal Geneva; min-height: 12px; ; font-family: Geneva; font-size: 9px; ; font-family: Geneva; font-size: 9px; "><br class="khtml-block-placeholder"></div><br class="Apple-interchange-newline"></span></span> </div><br></body></html>