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<div>To: Communications Workshop list members, Editors List,
Information Group, Administrative and Financial Officers<br>
<br>
Dear colleagues,<br>
</div>
<div>The MIT Publishing Services Bureau is pleased to offer a seminar
on brand-building communications, presented by Roger Sametz, from
Sametz Blackstone Associates, a Boston-based strategic communications
firm. Do you think your office needs a new logo or wordmark? A more
defined identity? A look and feel to your communications that you can
call your own? Do you want to know what "brand" has to do
with your organization's success? If so, please join us.</div>
<div><br>
The seminar will cover the value and importance of leveraging the MIT
identity, how to determine whether your department, lab or center
would benefit from a sub-identity, and the process of creating a
sub-identity. Attendees will leave with resources for incorporating
the MIT identity into their publications, showing successful uses with
and without a sub-identity.<br>
<br>
Wednesday, December 7<br>
10:30 a.m. - noon (lunch will follow from noon - 1:00 p.m.)<br>
Student Center Mezzanine Lounge (W20-307); seating is limited<br>
</div>
<div><b>RSVP</b> online by December 2 at
http://web.mit.edu/commworkshops/registration.html</div>
<div><br></div>
<div>Or email <a
href="mailto:rsvpcommworkshops@mit.edu">rsvpcommworkshops@mit.edu</a>
. Please include the following:</div>
<div>Name<br>
MIT department<br>
Email<br>
Phone number</div>
<div>Whether you will join us for lunch<br>
</div>
<div>Seating is limited. <a href="mailto:qla@mit.edu">Quentin
Alexander</a> will email you to confirm your enrollment in the
seminar.</div>
<div><br>
Please forward this invitation to MIT colleagues who may be
interested. If you have specific questions, email Bara Blender at <a
href="mailto:bblender@mit.edu">bblender@mit.edu</a>.<br>
<br>
We hope to see you there.<br>
</div>
<div>Sincerely,</div>
<div><br></div>
<x-sigsep><pre>--
</pre></x-sigsep>
<div><br>
Monica Lee<br>
Director, Publishing Services Bureau<br>
Massachusetts Institute of Technology<br>
<br>
Office<x-tab>
</x-tab>617.258.9380<br>
http://web.mit.edu/psb/<br>
<br>
<br>
----------------------------------------------------------------<br>
MIT communications workshops and seminars are provided to members of
the MIT community who create and manage communications programs for
their departments, labs or centers. Any member of the MIT community
may join this mail list. The Communication Workshops are sponsored by
the department of Public Relations Services and are created and
offered by MIT staff. In addition, we host several seminars and
workshops each year that are offered by external groups, including web
and audio seminars, and seminars taught on site at MIT.<br>
<br>
Visit the workshops website to access presentation materials and
handouts from the workshops created by MIT staff, as well as links to
related sites. Previous workshops have provided strategies for working
with the news media, tools for developing effective messages, and tips
for managing the publication process.</div>
<div>http://web.mit.edu/commworkshops/<br>
<br>
To subscribe or remove yourself from the Communications Workshop mail
list, go to:</div>
<div>https://mailman.mit.edu/mailman/listinfo/workshops/<br>
</div>
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